Feb 01, 2005

Aegis Europe Appoints Eltraco as VAR in Denmark, Norway, and Sweden

Cheltenham, UK / Stockholm – Aegis Industrial Software (Europe) Limited, a leader in manufacturing productivity software systems for global electronics assemblers, has announced the appointment of Eltraco as its reseller in Denmark, Norway and Sweden. Aegis now has complete coverage throughout Scandinavia with Perel Oy as its reseller in Finland and the Baltic States.

As a best-in-class vendor for manufacturing productivity systems, Aegis solutions address the full spectrum of manufacturing operations from new product introduction (NPI), paperless creation, delivery and electronic sign-off and manufacturing execution systems (MES), based on scalability, integration, superior technology and service.

Founded in 1994, Eltraco supplies an extensive range of equipment, products, consumables and software solutions for SMT manufacturing to Scandinavian electronics manufacturing companies, including used machinery. The company has considerable experience in factory automation and SMT machines including screen-printing, pick & place, soldering, inspection, and manufacturing software and they operate a machine maintenance division.

“Our customers are always looking for the most innovative and effective way in which to deploy manufacturing solutions. We provide a full-service SMT package that addresses all their needs in hardware and software. The Aegis NPI and MES solutions are perfect for our market where users need to launch new products quickly, set up lines correctly, continuously improve quality and view/access all in real-time,” said Mikael Thomsen, sales manager at Eltraco. “Traceability and materials management are also key especially with the introduction of lead free.”

Peter Clegg, director of european business development at Aegis, said “Eltraco is an established sales partner for us in the western Scandinavian region with an proven track record, supported by experience and depth in the manufacturing industry. They have formed a dedicated sales and technical support team to manage the Aegis product range and this focus is already bringing in new business for us.”

“We have adopted both a direct and multi-tiered indirect business model to grow our existing user base in Europe, supported by an expanding network of experienced value-added resellers (VARS) and European-based machine vendor partnerships,” Peter added.

For additional information contact:

Deb Geiger
VP, Global Marketing
Phone: +1 215.773.3571 x 1106
Email: [email protected]